Privacy Policy

At Marce Anahata, the privacy of my students and visitors is a priority. This Privacy Policy describes how I collect, use, and protect your personal information when you visit my website.

1. Data Controller

The person responsible for the processing of data collected on this website is Marcela (Marce Anahata), located in Medellín, Colombia.
For any questions related to your privacy, you can contact me directly at: info@marceanahata.com.

2. What Data I Collect and Why

This website collects information in two ways:

• Data you voluntarily provide: When you click on contact buttons (WhatsApp or Email) to schedule a class or session, I will receive your phone number or email address so I can respond to your inquiry and manage your appointment.
• Event registration form data: name, ID number, phone and email, used exclusively to manage your booking and confirm event details. Some forms include an optional field about medical or health conditions: this is sensitive data, provided voluntarily, and I use it only to adapt the practice and take care of your wellbeing during the session. It is never shared with third parties or used commercially, and you can request its deletion at any time.
• Navigation Data (Cookies and pixels): I use analytics and advertising measurement tools to understand how users interact with the website and improve the user experience (see sections 3 and 4).

3. Analytics and advertising measurement tools

This website uses the following third-party tools, which rely on cookies and pixels to measure site usage and campaign effectiveness:

• Google Analytics 4 (Google LLC): anonymous visit statistics — how many people visit, which pages are most popular and from which city. This site uses Google's IP anonymization, so your full IP address is never stored.
• Meta Pixel (Meta Platforms, Inc.): measures whether people who see my Facebook or Instagram ads visit the website, to optimize those campaigns.
• TikTok Pixel (TikTok Inc.): serves the same purpose for TikTok campaigns.
• Vercel Analytics (Vercel Inc.): site performance metrics without cookies or personal identification.

I use this information exclusively for statistical and content/advertising optimization purposes. I do not use this data to identify you personally, and each provider processes it under its own privacy policy (Google, Meta, TikTok).

How to opt out: you can block or delete these cookies at any time from your browser settings (see section 4), use private browsing, or install the Google Analytics opt-out add-on. You can also manage your ad preferences directly on Facebook, Instagram and TikTok.

4. Cookie Policy

Cookies are small text files stored on your device when you visit a website. This site uses analytical and advertising measurement cookies.

Types of cookies I use:

How to manage cookies:

You can control and/or delete cookies as you wish. You can delete all cookies already on your computer and you can configure most browsers to prevent them from being placed.

• Chrome: Settings → Privacy and security → Cookies
• Firefox: Options → Privacy & Security → Cookies
• Safari: Preferences → Privacy → Manage website data
• Edge: Settings → Cookies and site permissions

Note that if you delete cookies or reject their use, some analytics features may not work correctly.

5. Third-Party Links

My website contains links to external platforms, mainly:

• WhatsApp: For appointment management and direct contact.
• Instagram: To display content and community.

When you click these links and leave my website, your data management will be governed by the privacy policies of those platforms (Meta Platforms, Inc.).

6. Your Rights

You have the right to access, correct, or request deletion of your personal data at any time. If you want me to remove your contact from my schedule or mailing list, simply send me an email or WhatsApp message requesting it.

7. Security

I am committed to protecting your data. This website has an SSL security certificate (the green padlock in the address bar), which ensures that information travels encrypted and secure.